Today as we celebrate ‘World Environment Day’ we reflect back on our journey which started back in 2016.
We started with just one machine at Churchgate Station Mumbai and with everyone’s support and enthusiasm we were able to start a journey into recycling and sustainability. In order to show Governments, Companies and communities how our project was the need of the hour we got on board some investors and started installing ‘ReBots’ across the city. Soon, our project got recognition and various stakeholders got in touch with us. We realised that in order for people to know the importance of recycling and circular economy we had to create awareness at a grassroots level, even though our focus was mostly on big cities across India. Once, the project started, we started working with Governments, Schools, Colleges, Municipalities, Tourism hubs, Railway, Airport and Metro Authorities across the country.
What made the project successful was the whole system of incentives, where for just one plastic bottle, the customer would get a coupon in return which could be encashed at various points. Even though we were not the complete solution for plastic waste, we definitely were an important part of managing the waste at source which was an integral part of circular economy and recycling.
So, far we have worked with big corporations for their CSR and EPR mandates. We really hope to make more difference and come up with more sustainable solutions in the future. Our planet is our responsibility and it’s time we take action towards a better planet for our future generations. Let’s, make our planet healthier, greener and reduce global emissions and warming by doing whatever we can right now.
Wishing everyone ‘Happy World Environment Day’. I am very optimistic that together we can make a difference.
#worldenvironmentday #5thjune #2024