Mario Valentino Company

“I drew this sandal flat, bare,decorated only with a flower that held three strings”. The innovative Coral sandal combines, the invitation launched by the newly established Centro Mediterraneo della Moda to artisans in Campania to give “special prominence to coral as a decorative element and as a detail of women’s apparel with the aim of strengthening one of the most valuable resources of the Vesuvius area. The research in this period is carried out by a small group of creative talents, who reinterpret a type of shoe common in rural or poor areas, and launch the sandal as an accessory in seaside fashion, with the ultimate goal of restoring a certain naturalness to the foot. Irene Brin, a prominent journalist of the time, specialised un the society section,promoted this unique specimen of creativity in the press,sanctioning their ultimate success on the national scenario. From “Mario Valentino Archive” #MarioValentino #MV #MVArchive