Polaroid

@polaroid

5 days ago

1,747

Paris Men’s Fashion Week captured on Polaroid film. Instant photography has always played a big role in fashion. Before digital came on the scene, some of the main applications for Polaroid images were during casting, fitting or for behind the scenes content. Now it’s about creating raw authentic images that stand on their own merits and challenge he idea of perfection. Frames 1-2: @alextrescool for @adidasy3Frames 3-5: @jacob.consensteinFrames 6-7: @eseniyaaFrames 8-9: @jasonrenaud

Paris Men’s Fashion Week captured on Polaroid film. Instant photography has always played a big role in fashion. Before digital came on the scene, some of the main applications for Polaroid images were during casting, fitting or for behind the scenes content. Now it’s about creating raw authentic images that stand on their own merits and challenge he idea of perfection. Frames 1-2: @alextrescool for @adidasy3 Frames 3-5: @jacob.consenstein Frames 6-7: @eseniyaa Frames 8-9: @jasonrenaud