#Repost @beautynewsnyc_official
Behind the glam of
#NYFW shows are two POC women-owned companies revolutionizing the beauty industry. Jamielynn De Leon, owner of
@roguehousesalon and
@houseofannex , and Grace "Gretsha" Mercedes, owner of
@iambookofbeauty and
@bookoflashesbygretsha , have taken the initiative to change the way hairstylists and makeup artists work by emphasizing empowerment, respect, and community.
According to the LedBetter Equality Database on Women in Leadership in 2017 ( updated in 2019 ), approximately only 30% of major beauty companies in the United States were women-owned. Only 26% of small businesses were reported to be women-owned in Guidant's 2023 Women in Business Trends, 23% of which were women of color.
Rogue House and Book of Beauty are examples of how the current beauty landscape is shifting. As POC, women-owned businesses, their inception signifies the growing force of women in leadership. Their programs offer access, education, and communities where women support women.
@jamielynnjj @idreamin_colour @houseofannex