Graphic Designer & Photographer

According to the study of archetypes, our core human desires can be split into these four categories - Legacy, Connection, Paradise, and Structure. Can you tell which one you are? I honestly couldn’t tell for myself at first… I’ve been spending a lot of time delving into the archetype model and how it can apply itself to branding and I’m finally ready to start sharing what I’ve learned! I think you’ll find it quite interesting and applicable. If you’re struggling to maintain your brand identity or even find it in the first place- this is for you. Stay tuned for more 👀 *images sourced from Canva* #branding #brandidentity #psychologyofbranding #brandarchetypes #archetypes #desires #passion #purpose #entrepreneur

It’s all about learning 🙃 Switched over to Showit recently and it’s been a learning curve but also slightly familiar. With similar aspects as Adobe like working in layers and such it’s been fun to be able to have the freedom to really customize my own website. I’m hoping to learn much more so I can offer this as a service in the future. For now- I have quite a ways to go ;) as in figuring out I can have both mobile & desktop views open so I can see how they interfere with one another vs doing desktop first then switching over to the mobile and it looks absolutely f*cked lol. Work smart not hard. Well - you should probably work hard too. #wfm #graphicdesigner #design #freelance #lol #aspiringwebdesigner #showit #customdesign #selfemployed #diywebsite

Recent lifestyle product shots for @sunniemade new lip balms 🫶 #lifestyle #photographer #productphotography

The way I got this ready to post and realized it’s TUESDAY. I guess it really was a manic Monday 👀 I’ve been working extremely hard on revamping so much of my business while going through some big transitions in my personal life. Sometimes it feels like I have nothing to show for it though.. Reminder to yourself and myself - you don’t have to prove anyone your working hard. #wfm #lifestyle #freelancelife #freelancedesigner #selfemployed

More from a recent project with @knightcoevents 🫶 Chynna crafted ‘KnightCo’ by blending her maiden name, Knight, and married name, Cohen. Together they symbolize two families, two stories and two hearts coming together for one occasion. KnightCo believes in the power of unity and strives to make every moment of your special day a reflection of your love for one another. We chose a collection of earthy tones with pops of bright orange to help embody the calming yet stimulating experience of working with an event planner like Chynna. The orange reflects her enthusiasm and zest for love while the greens are an homage to the lush southern roots of Tennessee where she was born. Ready to learn more? Head to her page! Now booking for 2024-2025 ☺️ #brandidentity #brandingdesign #logodesign #graphicdesign #projectreveal #designer #branding #new #portfolio #recentwork #wedding #weddingcoordinator #elopement #elopementwedding

Absolutely obsessed with how this turned out 🫶 can’t wait to share more! KnightCo is the brainchild of a passionate wedding and event coordinator with a flair for color and adventure. Specializing in weddings and elopements, KnightCo is your go-to partner for turning your unique vision into reality. Unlike typical coordinators who stick to conventional white lace themes, KnightCo embraces vibrant hues and exhilarating experiences. Our approach is deeply personal-we’re not just planners; we’re confidants who alleviate your stress by being a supportive and trustworthy ally. Our mission is to ensure your special day reflects your desires, free from societal or familial pressures. #brandidentity #brandingdesign #logodesign #graphicdesign #projectreveal #designer #branding #new #portfolio #recentwork #wedding #weddingcoordinator #elopement #elopementwedding

Sneak peek at a new brand identity I’m wrapping up 👀 you know when things just flow? From the discovery call to the design to putting all the pieces together this particular brand has truly made me fall in love even more with the process. I can’t wait to look back a couple years from now and see all the progress that’s been made. Constant work in process 🫶 #brandingdesign #logo #logodesign #graphicdesigner #mockup #sneakpeek aprojectreveal #brandidentity

Now booking content creation retainers for the remainder if summer! 🌞 These are a perfect way to guarantee monthly content without having to take time out of your day to schedule shoots and chase influencers. I would absolutely love to partner with a sexual wellness brand, skincare or a unique service provider such as reiki or massage. I offer three different tiers depending on your current business needs- they each include multimedia options as well as a la cart add ons if needed. Fill out the inquiry form in my bio today to get started ☺️ #nowbooking #summer #skincare #wellness #photographer #retainerservices #contentcreation #contentcreator

Moodboard vs final product ✨ #moodboard #projectreveal #logodesign #graphicdesigner #brandingidentity

Continued from yesterdays peek at a new brand identity I just wrapped up. This was for a mother-daughter trio who were recently inspired to start a cake baking & decorating business together. “You’re not just buying a cake- you’re buying a connection.” 🫶🍰 #brandidentity #brandingdesign #logodesign #graphicdesign #projectreveal #designer #branding #new #portfolio #recentwork

Sneak peek at some recent work 🖤 #brandingdesign #logo #logodesign #graphicdesigner #mockup #sneakpeek #projectreveal #brandidentity

A part of my process that has become a nonnegotiable has been the transition from the mood board to the overall creative direction. Creative direction refers to the strategy, vision and execution of the overall project, whereas the mood board serves as a tool for visual inspiration, and it’s typically more of a general brain dump for both parties to collaborate. First, I like to start with the general discovery call where I get to know you and your brand a little bit more. From there we begin to collaborate on Pinterest where I will source imagery and examples provided to organize into a mood board. Once the board is approved, I will begin sketching concepts based off our moodboard. From there, I’ll pick two concepts to present in a creative direction presentation. In this presentation, I share sketches and behind-the-scenes logic for typography and color choices. Depending on the stage of the project, this can be super basic or extremely detailed, and it’s something that we will refer to often in our time together. #graphicdesigner #branding #branddesign #moodboard #creativedirection #process