Mothearth is coming!
What a pleasure to be part of the creative process around
@anetha_music 's upcoming album. Thanks for trusting us on the teaser announcement and the help around artworks. It's a very exciting project surrounded by a passionate and talented team:
@julesmeunier @yannrachon @xavierhugo @mama_told_ya
It’s been years now we experiment with AI in order to find the best artistic ways to exploit it. So when we saw the direction Anetha wanted to take with this release, it was obvious to integrate AI for its very organic and weird render.
After multiple tests and research we decided to do a real shooting, then by multiplying layers of compositing, we were able to recreate the world we imagined for this teaser.
@guerand_r directed and managed the project,
@femur_v created all the 3D / AI and compositing and
@mdxtra took care of the photography, lights and camera.
A huge thanks to all mama told ya team, their kindness and understanding takes a very important part on the results, because good environment makes better project ❤️
Also congrats to
@aidesign.png for his work on the first creations and prints ! We helped by adjusting some elements, but his work was a solid base for us.
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Art Direction :
@guerand_r @femur_v
Directed by :
@guerand_r
Visual Effect and AI :
@femur_v
Director of Photography :
@mdxtra
Artwork :
@aidesign.png
Edit :
@femur_v @guerand_r
Shooting :
@mdxtra
Design :
@diplomatie.studio
Track ID
@anetha_music - Mothearth / Mix-Mastering
@le__dom